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I picked up 747, by Joe Sutter on my way to the Mexican Riviera on a boat. I wanted something that was interesting but not political. Unlike other business books I have read, this one is about a specific adventure rather than research into how people behave. And it’s a great story.
What I learned about the building of the Boeing 747 that was so interesting to me was that it was not intended to be Boeing’s flagship airliner. That was going to be the Boeing 2707, the Supersonic Transport (SST). The 747 was going to be a long-haul subsonic airliner that fit in between other subsonics and the up and coming SST. This meant that it was initially starved for resources and didn’t have the flagship status of the SST project. Yet it got built.
Continue reading Now Reading (October): 747, by Joe Sutter…